January 29, 2010

Bobcats Go Viral: Lees-McRae Starts Bobcats Sports Live on YouTube

BANNER ELK, N.C. - The Lees-McRae College Athletic Department has taken another step towards enhancing the school's new website with the addition of YouTube videos and their own YouTube channel called Lees-McRae College's Bobcat Sports Live. The channel will be used for a variety of things: highlights and the schools own YouTube sports show called a "Minute with Mac."

"The viral promotion of our coaches, teams, and student-athletes helps us promote our athletic department to the fullest," Athletic Director Craig McPhail said. "I am very pleased with this addition to our website and look forward to watching it evolve more."

The first installment of a "A Minute with Mac" features McPhail and Sports Information Director Kevin Young discussing the fall season at Lees-McRae and other hot Lees-McRae athletics' news.

Lees-McRae will also use the YouTube channel for game highlights and to give video tours of the Bobcat athletics facilities.

"With this capability, we are able to showcase Lees-McRae College athletics in great light," McPhail said. "This gives us the opportunity to reach homes globally with our product, this generation of student-athletes lives in a computer world. With the work of our Sports Information Director, Kevin Young, I believe this is a way to enhance our department while giving everyone a chance to see who we really are."

"A Minute with Mac" will feature a new topic/sport throughout the remainder of the school year with videos on www.lmcbobcats.com under the Athletic News tab and on YouTube.

Lees-McRae's YouTube Channel